As part of the Cien30 celebrations, the Rozas-Botrán Foundation, devoted to social service in Guatemala and Central America for over 100 years and with a 30-year history in arts and culture promotion, has established a platform for the diffusion of the visual arts of Central America and Panama. For the Rozas-Botrán Prize, a team of curators pre-selected more than one hundred works of art, which were exhibited in the Miami offices of Northern Trust. During the exhibition, the winners of this first edition of the Prize were selected by a group of specialists comprised of Carol Damian, Francine Birbragher-Rozenwaig, and José Mario Maza Ponce. Arturo Monroy, from Guatemala, won the Central American and Panamanian Prize for Selva virgen ("Virgin Forest"), and the Latin American Prize went to Tony Vásquez, from Venezuela, for In the land where the gold is black II. The jury also awarded the following honorary mentions: Leslie Gabaldón (Venezuela), Alessandra Sequeira (Costa Rica), Luis Millé (Venezuela), Darwin Andino (Nicaragua), Andrés Michelena (Venezuela), and Mauricio Esquivel (El Salvador). This year, the social goal of the Prizes and the auction focuses on raising funds for the Human Genetics Research Institute's (INVEGEM, in its Spanish acronym) Neo-Natal Triage Program, which offers preventative assistance to Guatemalan families. The program has a nation-wide scope and its purpose is to foster healthier lives and a more productive society.