"The Destiny of Objects, a Walk through the Collection of Alejandro Castaño"

Paralelo 10 and Audi have joined forces to launch "The Destiny of Objects, a Walk through the Collection of Alejandro Castaño," a publication that seeks to showcase private art collecting as a central element in the Colombian art world. Paralelo 10 is a publishing house founded in 2005 whose main interests has been to generate awareness among Colombian collections about the importance of owning artworks and the responsibility that they have before society. With this in mind, Parelelo 10 has worked with many collections to find ways of professionalizing them by organizing, researching, and cataloging their works. The budget allocated for public collections in Colombia to purchase works is dismal. For this reason, private collectors play an important role in the medium and in the dynamics of the art market. In this manner, the collections by Alejandro Castaño and many others contain certain works that in the future could very well fill the void found in public collections. This is why it is important to promote the vision of those who collect works of art in Colombia. To pre-order the book on our website click here